In this role, you will sit within the Customer Insights and Analytics team within Google’s Devices and Services Marketing organization. You will interface frequently with the leadership of Devices and Services Marketing, including Consumer Marketing, Creative, and Country go-to-market teams, as well as with stakeholders outside of Marketing, such as Product and Finance.
In this role, you will have broad and deep expertise in marketing research, measurement, and analytics, and will leverage data and insights to fully optimize a go-to-market strategy. You will manage efforts both pre-campaign launch (such as research and testing to validate the campaign concept and define the audience) and post launch (measuring performance and synthesizing how we did and opportunities to improve). You will have the ability to pull from a full range of data sources, conduct various types of research, and apply several different measurement approaches. You will be both analytic and creative, resourceful, and biased toward actionable data.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google’s products solve the world’s problems–from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can–changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.